18th Communications Congress

The 18th Communications Congress, considered the largest national event in ICT (Information and Communication Technologies), presented this year, a completely innovative graphic approach when compared to previous editions. And this change is something that is very clear in the website developed by Oceanlab.

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Under the theme ICT and Climate Change, the 18th Communications Congress wanted to achieve an unprecedented national impact, involving in the same way large companies / agencies in the sector of new technologies and the common citizen. The goal was set very high and needed an adequate graphic response.

The site developed by Oceanlab revealed itself to be a key tool for the dissemination of the event organized by APDC (Portuguese Association for the Development of Communications), breaking completely with the graphic status quo set in the universe of technologies. In order to achieve a fringe of public outside of the technology sector, Oceanlab chose to use a wider approach, more appealing, on a visual and navigational level.

The daily updates have made this site a prime platform for information, which was reflected in a huge influx of visitors to the site and ultimately to the Communications Congress.