For each reservation made in Netviagens, the user earned the opportunity to win one of the weekly trips. This contest come up as a great challenge to Oceanlab, because time was short and associated with the project's microsite, Netviagens also asked us to develop the press ads. In the end, we’ve achieved an appealing, dynamic and well framed web interface within the image of Netviagens.
Regarding the press, the challenge was overcome by creating a series of press ads, which were published in several generalist magazines with high visibility.
This project competed for the Sapo 2007 awards, winning the bronze in the category of Tourism and Recreation.